PR firm Deerfield gives back by donating free services to nonprofits
DEERFIELD, IL — A public relations firm started by a Deerfield couple is offering nonprofits in the greater Chicago area a chance to receive help to better promote their work at no cost to them.
All Points Public Relations, which was started by Lauren and Jamie Izaks, is accepting applications from Chicago-area philanthropic organizations through the end of August for free public relations services. The initiative, which was launched four years ago, rewards a free public relations campaign that includes three months of pro bono services from the local business as a way for the local couple to give back.
The annual All Point Pro community project is open to any nonprofit organization and is an opportunity, Lauren Izaks said, to help highlight the work of local philanthropic groups who might otherwise struggle to get their message across to a wider audience through a campaign. .
Submissions are accepted until August 31 and the winner will be announced on September 16. The winning organization will be contacted directly by email and the winner will be announced on the All Points website.
Greater Chicago nonprofit groups able to complete the application, which serves as an open invitation to them to share why and how an organization might benefit from the given services to be provided – advertising, social media, graphic design, email marketing and editorial website, officials at All Points announced this week.
The local public relations firm will then evaluate the applications based on the anticipated positive impact of the awarded integrated public relations services, in relation to awareness, membership, volunteerism and fundraising.
“When we started Pro Community Project, we knew it was the right thing to do considering the difference we could make in the Chicagoland area,” said Lauren Izaks, general manager of the company who is co-owner. company with her husband Jamie Izaks. A press release. But, now, with three of the giving campaigns behind us, we can see the impact means so much to the organizations we’ve been able to work with over the years.”
The Izaks launched All Points 2011 in pursuit of their own entrepreneurial dream and used the power of integrated campaigns to help franchise brands achieve their strategic goals, according to the press release.
The agency’s expertise in the well-defined franchise niche comes from over 20 years of working in the industry with brands ranging from well-known national concepts to emerging franchise systems and innovative start-ups.
The PRo community project allows the company to provide a non-profit organization with pro bono services for the remainder of 2022 beginning in October. Services may include media relations (development of press releases, media outreach); graphic design (flyer/brochure creation); social media (copy and creative design); and content marketing (email, website, and blog copy and design), according to the release.
Past PRo Community Project partners have included Culinary Care, Kidz Express and Erika’s Lighthouse.
“Philanthropy is ingrained in our DNA,” Jamie Izaks said in the statement. “Throughout the year, our positive impact program allows the agency to donate time and financial resources to some of Chicago’s most significant charities. PRo Community Project is the end-of-life effort agency-wide year that cements how much we care about the city and suburbs of Chicago.”