How illustrator and motion designer Minji Moon breathes new life into every colorful creation

Color helps Minji tell her story; she tells Creative Boom, “I like to show the boldness coming from limited hues and streamlined shapes rather than detailed objects and realistic colors.”
She adds: “I especially try not to stereotype when I use colors. It’s exciting to see the freshness that I didn’t expect when I paint blue on the skin or pink on the leaves. I want my illustrations to have abstract prints not easily forgotten. “
Minji landed in the illustration world in 2016. She worked in New York and was inspired by the many designs and cultures she saw there. She tells us: “In New York, I was in the beauty of simplicity. At the time, I created an experimental work exploring my style called Girls. For the project, I made figures with simplified shapes and non-universal colors and added slight ones. It gradually started to generate media interest, which allowed me to start my career in illustration. ”

“Girls” is an example in which Minji tries to experiment with the form of the portrait. She put all the stereotypes aside to create ten unique female characters. Every character speaks to someone, whether it’s the candle hat and earrings worn by the character on the far left, or the more laid back character with a deep red square. This is just one of many Minji Moon pieces that appeal to a wide range of viewers, all at once.
Minji frequently incorporates movement into his illustrations – bringing every piece to life, regardless of the format. For the graphic designer, it is a question of showing the fluidity of her creations through a “fluid” and “slow” animation. She said, “It leaves the impression that objects breathe slowly, giving each room a fascinating power.”


Aesthetically, each figure in Minji’s work is beautifully sculpted and smoothed and is never limited in the use of color or size. You can point out a Minji Moon piece from a mile away – just look for her half-shaded faces. Often times, his characters are missing an eye and are all unique in different ways. Minji successfully presents powerful visual identities while stepping away from the norm. The difference is greatly appreciated in Minji’s work.
Each piece breathes new life into what we already know about color – especially its endless abilities to make you feel good. Minji previously told Elaborate Taste: “As a young child I already drew and painted a lot. I think it came about very naturally, almost like breathing. Seeing harmonious combinations of colors and beautifully simplified shapes is a pleasure for me. “


