HEIRthe digital platform that is building Web23 by celebrating the greatest athlete legacies of all time and turning Web2 sports fans into Web3 owners, today announced its first NFT Athlete Membership with the star of Chicago Bulls and HEIR investor Lonzo Ball in collaboration with legendary streetwear designer Don C. Ball’s NFT Collection marks the first official Athletes on HEIR launch, designed for GenZ and Millennial fans to own their own blockchain as they experience priceless moments of athlete engagement and co-create the future of sports culture.

Chicago native Don C is the creative director of 4,200 NFT’s fully generative art collection. The owners of Ball’s membership, NFT, will own the digital art and unlock insider access and utility as they engage with athletes and co-create content, products and experiences while athletes will build their legacy in real time.

“HEIR is evolving and enhancing the fan experience by providing an innovative athlete engagement platform through a unique membership model. The platform gives fans around the world a whole new way to own Web3 as they can co-create new content, products and experiences with athletes,” says Ball. “I am thrilled to partner with HEIR as we work together to digitize the transition from fans to owners, enable first-person athlete storytelling, and provide athletes with a digital platform to build and monetize their brands on the blockchain. I had so much fun creating this first NFT collection with Don C and can’t wait for the fans to experience those priceless moments of helpfulness with me.

“Lonzo’s membership in NFT is about honoring our shared love of basketball, our connection to Windy City and our approach to constant innovation,” says So. “Our goal is to reach the next generation of fans as HEIR introduces them to Web3, so we wanted to create something that would resonate and be truly unique. Working with HEIR and Lonzo while celebrating the city of Chicago with this NFT collection has was a really great experience.

The Ball’s Membership NFT Collection will launch on June 7 via a mint on Launch of Magic Eden, the leading NFT launcher service provided by Solana’s #1 NFT Marketplace. Owners will receive a legendary piece from the collection of 4,200 supplies.

“HEIR offers athletes an unprecedented opportunity to build, scale and monetize their brands on Web3,” says HEIR Co-Founder Jeffrey Jordan. “As the first HEIR investor and one of basketball’s most compelling personalities, Lonzo is the perfect partner to headline our first NFT Athlete Membership launch. Together we will create invaluable experiences for our HEIR family by turning sports fans into owners on the blockchain. On HEIR, NFT owners are considered more than just members of the community because we value them as part of our family. We pride ourselves on being the leading digital platform bringing new users into the virtual Web3 era. »

ABOUT THE HEIR:

HEIR is a digital platform celebrating the greatest athlete legacies of all time. The platform’s purpose is rooted in HEIR’s Web23 mission – to bridge the gap between Web2 and Web3 by turning sports fans into owners. Members of the HEIR family experience priceless moments of athlete engagement as they co-create the future of sports culture. Join our family on Discord, Twitter and instagram.

ABOUT MAGIC EDEN:

Magic Eden is the #1 NFT marketplace on Solana, accounting for over 90% of volume for all NFTs in the channel. Magic Eden is an NFT-based, community-driven web3 ecosystem built on Solana with a mission to define the future of NFTs. Led by former crypto, tech, and hospitality leaders, Magic Eden provides a cutting-edge keystroke service called Launchpad and Solana’s most liquid aftermarket. For more information, please visit www.magiceden.io

Disclaimer: The views and opinions expressed by the author should not be considered financial advice. We do not give advice on financial products.