Digital Artist Jarlan Perez Joins RTFKT as Director of Visual Design
- Jarlan Perez is known for his work as a 3D artist.
- As an artist, Perez creates 3D robots.
- The same role also seems to be held by visual artist, Toby Evans.
Visual designer, Jarlan Perez, announced on Twitter today that he has joined RTFKT as Director of Visual Design. Perez joins RTFKT from Google, where he spent the past three years as a UX and visual designer.
A new adventure begins !
— Jarlan Perez (@JarlanPerez) August 22, 2022
He started as a freelance 3D artist at Google in 2017, creating 3D models and various art assets for AR/VR, before moving into a full-time role with the tech giant. Previously, he was a multimedia design engineer at Lockheed Martin, a global security and aerospace company.
Last year, he launched ARC Novo, a virtual gallery hosted on the metaverse art exhibition and gallery-building platform, Spatial. The gallery featured artwork by different artists, including Perez himself, who created a series of 3D robots inspired by everyday objects and scenes like a cheese grater or a pot. Perez also dabbled in illustration, photography, and designing virtual spaces.
It’s not yet clear what Perez’s responsibilities are in his new role, but if the work of Toby Evans – who appears to hold the position of visual design director at RTFKT – is any indication, Perez will be designing wearable devices and avatars. digital.
Toby Evans designed the RTFXT x Nike AR Hoodie, released in July. Last year, its creative and design studio, ZOME, collaborated with RTFKT to create the Metajacket. Evans said on an Instagram post that he closed ZOME to focus full-time on RTFKT after the collaboration.
During his time at RTFKT, Evans also work on the RTFXT x CloneX avatar project. From 2015 to 2020, Evans was co-founder and creative director of London-based creative agency, SUPERIMPOSE.
It’s unclear if Perez will replace Evans as director of visual design or if Evans will take on a different role at the company or even leave RTFKT. However, RTFKT co-founder Benito Pagotto is excited about the new recruit, saying to Perez: “After all these years of knowing each other and sharing the same vision, I’m so happy to officially be part of the same team and ready to execute the vision live together.”
After acquiring RTFKT to accelerate its Web3 strategy, Nike generated a total of $185 million in revenue via NFTs, proving that non-fungible tokens are proving to be a great source of revenue for businesses.
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