BankBlackUSA and Stagwell’s (STGW) Instrument Recognized in Three Categories at the 2022 Fast Company Innovation by Design Awards
PORTLAND, Oregon., September 23, 2022 /PRNewswire/ — Fast Company’s annual Innovation by Design Awards, which recognize companies that solve today’s most critical problems and design for the future, honored BankBlackUSA and Instrument for their partnership in three key categories: Finance, Graphic design and Impact.
Instrument, a leading digital agency within the Stagwell (NASDAQ: STGW), partnered with BankBlackUSA to help shape the future of their organization: redesign their website, modernize their brand, and create an expandable platform that supports brand movement through impactful storytelling . BankBlackUSA, which recently celebrated its 6th anniversary, is a grassroots independent organization whose mission is to promote financial advocacy in Black communities and build on the work of past generations to close the racial wealth gap .
“Working with Instrument has been a game-changer. It has been a transformational experience for us, both organizationally and personally. Instrument has helped us lay the foundation for the next five years and beyond, putting a cherry on top. BankBlackUSA’s journey so far,” said Loose Stephoneco-founder, BankBlackUSA.
“When you’re in the trenches, you rarely get a chance to step back and appreciate all you’ve accomplished. Instrument gave us that chance,” added Robert HerringIII, co-founder, BankBlackUSA. “They served as a prism of sorts – a conduit to showcase our work, its opportunities and our potential as an organization. They forced us to engage with all that we have done and discover possibilities that were previously unforeseen. We are now sharper and more focused as we go forward, and we have Instrument to thank for that.”
Instrument began working with BankBlackUSA as part of its To build. Growing up. Serve. programA class $3 million the agency’s commitment to supporting and empowering black and systemically excluded communities. The program has three tenets: Build, a pro bono program that has seen Instrument donate 5,000 hours of design, strategy, and development work to nonprofit organizations; Grow, Instrument’s matching donation initiative, which to date has contributed more than $175,000 organizations that promote equity; and Serve, a volunteer time off benefit, providing each Instrument employee with 16 hours of paid time off per year to volunteer with nonprofits of their choice.
“Partnering with the BankBlackUSA team on this project was such a labor of love. The energy was palpable from day one, and our moments working with the BankBlackUSA team inspired us every time,” said Danny Chang, Main Producer, Instrument. “It has been an honor to work on a project with such incredible human beings and we hope the outcome of our engagement together will act as an additional contributor to their already impactful work to promote financial advocacy in Black communities.”
Instrument will open applications for its next pro bono partner in early 2022.
This is the second accolade Fast Company Instrument has received recently; in July 2022Instrument has been recognized as the Best Workplace for Innovators 2022, standout for women.
About the instrument
Instrument is a digital agency with offices in Portland, OR and Brooklyn, New York. We are a dynamic group of creative technologists and storytellers who use the power of design and technology to co-create groundbreaking work with our clients. We connect brands like never before, helping organizations reinvent the most valuable parts of their digital ecosystem. With a deep talent in strategy, design, development and content creation, we build modern experiences for ambitious brands.
Stagwell is the challenger network designed to transform marketing. We deliver creative performance at scale for the world’s most ambitious brands, combining culture-shifting creativity with cutting-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our more than 13,000 specialists in more than 34 countries are united in one goal: to increase efficiency and improve business results for their clients. Join us on www.stagwellglobal.com.